White Paper: Making the Business Case for Cloud DVR

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Alcatel Lucent

Cloud DVR is creating new business and financial opportunities.
Telefónica seizes the opportunity to create a highly profitable business model.

Cloud DVR represents the next phase of the DVR evolution. With a subscriber base projected to grow to 23.88 million by 2018[1], Cloud DVR presents a significant business opportunity for service providers.

In this paper, Heavy Reading Analyst Alan Breznick examines the chief financial and business benefits of launching a Cloud DVR service:

  • The chief business case and financial impacts
  • The Telefónica case study – how the Cloud DVR strategy accelerated its subscriber acquisition rate and enabled the introduction of innovative new services
  • A practical planning guide for launching Cloud DVR

“Cloud DVR has been one of the building blocks of our market proposition and certainly our most successful service on IPTV so far. It's one of the most used features by our customers.”
- Roberto Porras, Telefónica

[1]Source: Parks Associates